From Preservative-Free Drops to Advanced Eye Lubricants: The Evolution of Ocular Care
The increasing prevalence of dry eye disease, growing screen time, rising geriatric population, and expanding use of contact lenses are driving the demand for artificial tears and lubricants worldwide. However, the market also faces several challenges. Intense competition from generic and over-the-counter products, limited patient adherence to long-term treatment, pricing pressures,...
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