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How do luxury boxes transform a product into a gift?The same product can be seen as a purchase or a gift – it all depends on the box! Give someone something wrapped in unmarked paper and it is purchased. Show them the same thing in such a pretty box and it feels like they're given to you. That's what premium packaging does; it makes them something instead of a product. The luxury box is a concept that transforms a simple item into a gift...0 Comments 0 Shares 160 Views 0 ReviewsPlease log in to like, share and comment!
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Why So Many Brands Are Switching to Kraft Boxes.It is easy to spot, have a look around. Increasingly, brands are considering using plain brown kraft packaging rather than shiny white. This is not a fad, it's a real change for good reasons. Kraft serves several purposes that are modern in the present day from sustainability to cost to how customers feel about brands. Here's why all the brands are transitioning, and if it's right for you....0 Comments 0 Shares 115 Views 0 Reviews
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Thumb-Cut vs Finger Hole: What's the Difference?There are two small openings, two very different jobs. The design file's view of thumb-cut and finger holes are the same and the words are often used synonymously. However, they address different issues, and selecting the wrong package ends up with no value added or even detrimental packaging. This is the actual divergence between them. What is it exactly that the Thumb-Cut is? A...0 Comments 0 Shares 288 Views 0 Reviews
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Why Vape Pens Need Packaging Built for Fragile PartsThe vape pen appears completely solid from the outside. However, in the inner parts, it is essentially a bundle of light, fragile parts that don't like getting bounced around. Everything from glass to threading, to tiny electrical connections and a battery, are contained in one very thin device. This is not addressed by standard, off-the-shelf packaging. First, let's delve into why it is...0 Comments 0 Shares 534 Views 0 Reviews
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